Dear {Customer}, You recently ordered {your product/service} and I hope you’re finding it useful and extremely profitable for your business. Now, I’d like to ask a favor of you. I’m in the process of putting together a list of testimonials - a collection of comments about the{product/service} from valued customers like yourself. Would you take a few minutes to give me your opinion? There’s no need to dictate a letter - just jot your comments on the attached form, sign it and FAX it back to me. And if you’ll be kind enough to give me your comments, I’ll be pleased to return the favor by sending you a FREE {gift with high perceived value but little hard cost}. I look forward to learning what you like about our {product/service}, but I also welcome any suggestions or criticisms, too. Thanks so much for your time. Warmest regards, {Your Name} P.S. Extra Bonus: Whoever faxes in the best success story will also get a FREE {better gift with higher value}. FAX BACK TESTIMONIAL FORM FAX to: {your fax number} (anytime, 24 hours) Please write your comments and/or success stories and sign below: {Your Company’s Name} has my permission to quote from my comments and use only my name and business name in testimonials. I understand you will NOT give or publish my name with my address, city and state and phone numbers to anyone! Signature:_____________________________________________ Name:_________________________________________________ Company Name: ______________________________________ Date: ______________________________
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Quality and highly-targeted seller traffic isn't usually cheap.
It's pretty expensive actually...
And... if you don't know what you're doing when you buy advertising, it's even more expensive for you. Sites like Facebook, Twitter, LinkedIn, Pinterest, Google+, Instagram, and others are great to advertise with when you know what you're doing, but if you don't, they'll gladly take your money (and a lot of it).
Years ago, one of my mentors told me when I first started out that I had to identify a consistent, predictable "pond to fish in" when it came to finding highly-targeted (and highly motivated) sellers to work with or ...I'd go broke too.
And boy was he was right...
But finding those highly-targeted (and highly motivated) seller leads can be hard to come by, and... if you're successful in finding these leads - they'll cost you an arm and a leg.
The problem is...
It's pretty expensive actually...
And... if you don't know what you're doing when you buy advertising, it's even more expensive for you. Sites like Facebook, Twitter, LinkedIn, Pinterest, Google+, Instagram, and others are great to advertise with when you know what you're doing, but if you don't, they'll gladly take your money (and a lot of it).
Years ago, one of my mentors told me when I first started out that I had to identify a consistent, predictable "pond to fish in" when it came to finding highly-targeted (and highly motivated) sellers to work with or ...I'd go broke too.
And boy was he was right...
But finding those highly-targeted (and highly motivated) seller leads can be hard to come by, and... if you're successful in finding these leads - they'll cost you an arm and a leg.
The problem is...
There Are Only a "Billion" and One Places
...to Buy Seller Traffic and Leads.
And, if you're like most, you simply don't have the time to research them all, buy them to test them, and hope (and pray) that you'll finally identify a consistent and predictable pond to fish in for seller leads.
All of the "Traffic Store" options, places where you can buy your seller traffic for your wholesale real estate business like Facebook, Google, Bing, YouTube, and others, are more than enough to make your head spin.
The good news is, I've spent the time, and spent the money to help you find the cheapest ways to get highly-targeted and motivated seller leads (and highest quality) so you don't go broke.
Here's what you'll discover:
- Where to buy "dirt cheap" (if not completely free) seller traffic when you're first starting out and...
- How you can scale up your monthly advertising spend, so you can more seller leads withOUT spending a fortune in advertising each and every month.
#1: FREE LinkedIn Seller Traffic (Traffic withOUT buying any ads)
I love LinkedIn, because you will typically find it to be a very professional environment where you can search and connect with your ideal market with very little effort. It by far beats cold calling, because with just a few clicks you can request its users to connect with you and when they accept, you can send them a quick email and see if you can serve them in some way or fashion.
Now, if you're at all familiar with LinnkedIn ad costs, you know they're one of the most (if not the most) expensive places to buy ads to get targeted traffic.
So, I do NOT recommend you buy their ads for traffic. You'll easily spend about $5/ click. That's just for a click, not an actual lead (name, phone, number, email, etc).
You simply don't need to, unless you're a large company that has the budget to scale.
Instead, you can leverage LinkedIn's free groups by finding your target customers, placing great content right in front of them, and then lead them to your website or sales funnel.
You can also message your targeted customers directly.
Let's say you're looking for sellers with whom you can do a Lease-Option deal like we do here at PushButtonInvestor.com. You can either search Landlords, Property Managers, or other property owners in the city and state where you want to invest, and then simply reach out to them.
You could send a message like this:
Now, if you're at all familiar with LinnkedIn ad costs, you know they're one of the most (if not the most) expensive places to buy ads to get targeted traffic.
So, I do NOT recommend you buy their ads for traffic. You'll easily spend about $5/ click. That's just for a click, not an actual lead (name, phone, number, email, etc).
You simply don't need to, unless you're a large company that has the budget to scale.
Instead, you can leverage LinkedIn's free groups by finding your target customers, placing great content right in front of them, and then lead them to your website or sales funnel.
You can also message your targeted customers directly.
Let's say you're looking for sellers with whom you can do a Lease-Option deal like we do here at PushButtonInvestor.com. You can either search Landlords, Property Managers, or other property owners in the city and state where you want to invest, and then simply reach out to them.
You could send a message like this:
Hey {their name}. Thanks for connecting with me. I've been looking to connect with property managers like yourself and see if you, or someone you know may be working with rental property that could be sold, "Rent-to-Own? That's an area I specialize in, and we're always looking for more and more property. Got anything?"
Note: In this example, I'm targeting property managers, because they work with large quantities of property, and/ or they know others who do. This makes your work a ton less than going one by one to home owners, like I use to do when I walked blocks, cold-calling on home owners.
Keys to remember:
You'd be surprised just how simple this can be (and how fruitful too). And, this approach costs you zero dollars. Nada. Zilch. That's more than "dirt cheap." That's free.
Keys to remember:
- Don't be pushy
- Make a friend first
- Always think, "What's in it for them" first - not what's in it for you first
- Be casual and don't vomit on them with some pitch all in the first email contact (or any email contacts for that matter)
You'd be surprised just how simple this can be (and how fruitful too). And, this approach costs you zero dollars. Nada. Zilch. That's more than "dirt cheap." That's free.
And You Can Connect with Realtors
Who Have Access to Lease-Option Deals To Like This
Become the, "Hunted"
...and Not the "Hunter."
You know what's really cool?
I didn't have to beg, chase, or plead with either of these folks which makes my business both profitable and enjoyable. But that's not all...
My prospects actually find me, instead of me finding them. That one, small fact changes everything. When you become the "hunted" and not the, "hunter" both your business and your entire life changes.
Not only do you make more money, but every time you connect with your prospects, the folks that hopefully you'll end up doing business with - it's like reconnecting with old friends.
I didn't have to beg, chase, or plead with either of these folks which makes my business both profitable and enjoyable. But that's not all...
My prospects actually find me, instead of me finding them. That one, small fact changes everything. When you become the "hunted" and not the, "hunter" both your business and your entire life changes.
Not only do you make more money, but every time you connect with your prospects, the folks that hopefully you'll end up doing business with - it's like reconnecting with old friends.
#2: Blog Content Syndication Traffic (Traffic that you control)
Blogging for profit can be easier than you think - at least the way I teach it, even when you give free (but valuable) content away on your blog to your readership.
In fact, for my team, I actually create video that I encourage my affiliates to syndicate content they find on sites like BuzzSumo.com.
That way they don't have to:
There a few really good tools you can use to syndicate your blog's content like:
Use any of the above tools, if you want to grow your fan base and follower base with multiple channels, and on multiple social media platforms like Facebook, Twitter, Tumblr, LinkedIn, Pinterest, Instagram, Google+ and more.
In fact, for my team, I actually create video that I encourage my affiliates to syndicate content they find on sites like BuzzSumo.com.
That way they don't have to:
- to come up with content
- know exactly what to say
- make videos, etc.
There a few really good tools you can use to syndicate your blog's content like:
- Hootsuite
- Buffer
- Onlywire
- and TrafficGeyser to name a few.
Use any of the above tools, if you want to grow your fan base and follower base with multiple channels, and on multiple social media platforms like Facebook, Twitter, Tumblr, LinkedIn, Pinterest, Instagram, Google+ and more.
#3: Email Marketing Traffic (Traffic that you own)
Here's just 2 of the reasons why I love email marketing:
If you're not building your seller and buyer lists, you're missing out big time.
If you are already doing email marketing, that means you've got a list and that means I'm preaching to the choir. That means you already know the importance and the HUGE ROI you can get from your list when you market to it properly.
But that's not all...
Your email lists also shield you from the whims of paid traffic sources like Facebook, Google, Bing, YouTube, and others, that may want to:
As a wholesale real estate investor, you know that control is key to your investing. Your buyer and seller list growth is no different. You've got to build BOTH your buyer and seller lists, and.. you've got to control them if you want your business to grow and thrive.
- ROI of 4300% (and that's not a typo) according to the Direct Marketing Association
- 50% more sales-ready leads and at 33% lower cost
If you're not building your seller and buyer lists, you're missing out big time.
If you are already doing email marketing, that means you've got a list and that means I'm preaching to the choir. That means you already know the importance and the HUGE ROI you can get from your list when you market to it properly.
But that's not all...
Your email lists also shield you from the whims of paid traffic sources like Facebook, Google, Bing, YouTube, and others, that may want to:
- hike up their prices
- change up their algorithms, or
- decide not approve your ads for whatever reason, etc.
As a wholesale real estate investor, you know that control is key to your investing. Your buyer and seller list growth is no different. You've got to build BOTH your buyer and seller lists, and.. you've got to control them if you want your business to grow and thrive.
2 "Little-Known" Methods That Easily Get You Motivated Seller Leads... Under $100 per Month.
5/3/2016
If you're looking for affordable ways to generate highly-targeted, motivated seller traffic to your wholesale real estate investment business, this blog post will provide you with two great places you can start... even if you're on a budget.
The first method involves the 6 major social media platforms:
The first method involves the 6 major social media platforms:
- Facebook Groups
- LinkedIn Profile (and Groups)
- Google+
Method #1 - Major Social Media Platforms
Syndication Tool for Less Than 10 Bucks per Month That
Syndicates to the 6 Major Social Media Platforms
You can use a very affordable tool for less than 10 bucks to syndicate your content out to groups with all of your most ideal customers like:
You just need to determine who you want to syndicate your content too, pick your keywords that describe this target market (what kind of seller you want to target), and allow the software to first:
- wholesale real estate investors
- landlords
- "For Sale by Owners"
- property managers
- and more
You just need to determine who you want to syndicate your content too, pick your keywords that describe this target market (what kind of seller you want to target), and allow the software to first:
- Join the groups that hold your target market
- Allow you syndicate your blog content for you... on autopilot.
You Join Groups Like This
...On Autopilot
Then, You Syndicate Your Content Like This
...On Autopilot
Method #2 - LinkedIn Marketing
Highly-Targeted Traffic to Your LinkedIn Profile
That Generates Movivated Seller Leads On Autopilot
If you like to market inside of LinkedIn, and you want a quick, easy, and very affordable way to get your personal (or business) profile seen by your ideal customer, this software is great. Click here to learn more.
It's no secret that LinkedIn has millions of professional eyeballs glued to it each every day from around the world. Most of which earn a substantial income, so they can, on average, afford what ever it is you're selling, or they have what you're looking for (motivated sellers with homes they need to move, etc.)
And as with all social media, if you don't demonstrate you've got "commission breath" every time you connect with someone new, you can get more deals than you can handle.
The Strategy In a Nutshell:
It's no secret that LinkedIn has millions of professional eyeballs glued to it each every day from around the world. Most of which earn a substantial income, so they can, on average, afford what ever it is you're selling, or they have what you're looking for (motivated sellers with homes they need to move, etc.)
And as with all social media, if you don't demonstrate you've got "commission breath" every time you connect with someone new, you can get more deals than you can handle.
The Strategy In a Nutshell:
- Download the tool here
- Use LinkedIn's advanced search bar to quickly and easily locate your target market
Here's What You Do Next
for This Strategy to Work Like Crazy...
Now that you've downloaded this tool, and you've told it who to go and visit and send back to your LinkedIn profile, you want to make sure that your profile isn't like everyone else on LinkedIn, or there will be no real point in your prospects going any further with you.
The key to making this strategy work from here is to make your profile provide your profile visitor with real, quick, and highly-valuable benefit(s) that they can use to better their lives, their business, or both... fast.
So, if you've got one of the usual LinkedIn profiles that tells your visitors how special you are, know this - nobody cares.
The key to making this strategy work from here is to make your profile provide your profile visitor with real, quick, and highly-valuable benefit(s) that they can use to better their lives, their business, or both... fast.
So, if you've got one of the usual LinkedIn profiles that tells your visitors how special you are, know this - nobody cares.
- Focus on giving value away (for free), and your profile visitors will engage with you.
- Make your LinkedIn profile engaging and benefit-rich, so your visitors will contact you and ask for help.
Russell de la Peña, Owner and Founder of PushButtonInvestor.com I recognize that it's a tall order to promise "perfect content" but it can be done, if you know your target audience, you put their needs before yours, and you give them what they're looking for.
Of course, the temptation is to do the exact opposite, right?
After all, you want more leads, you want more sales, and finding motivated sellers will solve both of those problems. But not so fast. Sellers do not yet know, like, or trust you, so why would they be willing to do business with you? Answer: They wouldn't. At least not yet...
It's all about, "Value First."
It's all about demonstrating to sellers that YOU, and only you, are the one who can meet their needs, solve their problems, and enhance their life in some way or another - namely sell their home for a price they'll feel is fair based on their needs and wants, and in a time frame that works with theirs.
Of course, the temptation is to do the exact opposite, right?
After all, you want more leads, you want more sales, and finding motivated sellers will solve both of those problems. But not so fast. Sellers do not yet know, like, or trust you, so why would they be willing to do business with you? Answer: They wouldn't. At least not yet...
It's all about, "Value First."
It's all about demonstrating to sellers that YOU, and only you, are the one who can meet their needs, solve their problems, and enhance their life in some way or another - namely sell their home for a price they'll feel is fair based on their needs and wants, and in a time frame that works with theirs.
So What Kind of "Perfect Content"
Would Motivated Sellers Want?
The answer, of course, it depends on who you are targeting as a wholesale real estate investor. If you are looking for distressed sellers, you will want to create "911" types of content that will be the "ambulance" they need to solve their pressing problems at the right time when they most need it.
Here at PushButttonInvestor.com we tend to focus mainly on creative seller financing deals like, "Lease Options" (Rent to Own) and/ or "Sandwich Lease Options" where we can offer sellers what we feel they really want in our content marketing and final offers like:
- Their full asking price in exchange for terms for our "end" tenant-buyers
- Ways they can avoid paying 6% commissions and/ or fees
- Ways they can have our "end" tenant-buyer responsible for the first $5,000 in any/ all repairs, so they don't have to be responsible for them
- How to sell the home, "As Is" so they no longer have to invest any more cash to fix the home up to sell
- Our 7 day, "Auction" sale strategy that allows us to sell homes within a week, instead of taking 3-6 months to sell the home like many Realtors do
- And lots more
When we create content like above, it speaks perfectly to our "motivated" seller, to their needs and wants, and because it does, 1 out of 3 sellers usually sign up with us.
That, compared to the numbers most wholesalers must endure, like 1 out of every 100 low-ball offers, for example, makes for a more enjoyable (and profitable) business for us.
I feel it's the savvy way to build your wholesale real estate business.
In fact, over the last 7 years, I've taken what I had learned the previous 8 years doing things as a Realtor and mortgage broker - 100% offline, combined them with the most recent 7 years of doing everything 100% online as a real estate investor and professional Internet marketer, and have developed the perfect content marketing funnel.
A funnel that has not only allowed me to prosper, but many of my affiliates around the country too. That's because we focus on solving the problems of others first - our motivated sellers - by giving them huge value upfront - for free.
A funnel that has not only allowed me to prosper, but many of my affiliates around the country too. That's because we focus on solving the problems of others first - our motivated sellers - by giving them huge value upfront - for free.
How We Give Away
Perfect Content... for Free
For the life of me, I could never figure out why anyone blogged. Maybe you can relate. I would see blogs with tons of great content, but could never figure out what was in it for the author. Sure, I had heard about placing ads on a blog, but I couldn't see how anyone (or at least most) could make any real money from their content.
It wasn't until I began to learn from some of the most successful digital marketers in the world why and how they were using blogs to give away free, un-gated content that their prospects wanted, so they could be givers first - and takers second.
I also learned that the most successful bloggers give away $10 of value for every $1 they received. It was the perfect mix of value to the consumer - the motivated seller - combined with payment to the provider of the value - the wholesale real estate investor.
It soon became clear that the more content I freely gave away that solved my prospects problems, the more money I made. But the blog was just the beginning. The blog was the first "cyber coffee date" that myself and my motivated seller went on, before I asked for another "cyber coffee date."
And for us here at PushButtonInvestor.com, our meaning of a "cyber coffee date" is an automated sales and marketing funnel that gives away even more perfect content that meets the needs of our "motivated sellers" before we ever speak. It's about sharing free content that doesn't require a huge commitment, like a "cyber coffee marriage proposal" would.
It's just about "being cool" and give great value away - for free, that the consumer can use immediately to get a small win before they decide if they want to come back for more or not.
It wasn't until I began to learn from some of the most successful digital marketers in the world why and how they were using blogs to give away free, un-gated content that their prospects wanted, so they could be givers first - and takers second.
I also learned that the most successful bloggers give away $10 of value for every $1 they received. It was the perfect mix of value to the consumer - the motivated seller - combined with payment to the provider of the value - the wholesale real estate investor.
It soon became clear that the more content I freely gave away that solved my prospects problems, the more money I made. But the blog was just the beginning. The blog was the first "cyber coffee date" that myself and my motivated seller went on, before I asked for another "cyber coffee date."
And for us here at PushButtonInvestor.com, our meaning of a "cyber coffee date" is an automated sales and marketing funnel that gives away even more perfect content that meets the needs of our "motivated sellers" before we ever speak. It's about sharing free content that doesn't require a huge commitment, like a "cyber coffee marriage proposal" would.
It's just about "being cool" and give great value away - for free, that the consumer can use immediately to get a small win before they decide if they want to come back for more or not.
The Modern Sales Funnel by...
PushButtonInvestor.com
By the time I, or any of my affiliates actually does speak to one of our seller prospects, they:
No selling. No chasing. No begging. No pleading. None.
I can't tell you how enjoyable this process is. A process that helps me and my affiliates completely avoid having to deal with jerks on the phone who's egos are the size of Texas, and who simply want to engage us in verbal-judo-matches.
No thanks.
Instead, we deploy our sales and marketing funnels and allow them to do our work for us. They qualify, or disqualify our leads, working around the clock, 24/7, like virtual assistants that we don't have to pay and that never call in sick.
- Already know
- Already like
- Already trust us
No selling. No chasing. No begging. No pleading. None.
I can't tell you how enjoyable this process is. A process that helps me and my affiliates completely avoid having to deal with jerks on the phone who's egos are the size of Texas, and who simply want to engage us in verbal-judo-matches.
No thanks.
Instead, we deploy our sales and marketing funnels and allow them to do our work for us. They qualify, or disqualify our leads, working around the clock, 24/7, like virtual assistants that we don't have to pay and that never call in sick.
Let's Go On a, "Cyber Coffee Date" Now.
Take a Tour of Our Content Marketing Sales and Marketing Funnel for
Wholesale Real Estate Investors, and... See How It All Works for Yourself.
(Note: You'll be so glad you did. Plus... it's free.)
clickfunnels.com?cf_affiliate_id=418772&affiliate_id=418772&aff_sub=pbiblog&aff_sub2=&nopopup=false&noautoplay=false&cookiepreview=falseCan you really make a truly, 100% passive income by automating your sales and marketing efforts?
Jesse Wyatt, a Florida based real estate investor did.
And the sale he made as an affiliate of ours is worth a passive $1200+ per year to him, while he did absolutely nothing himself other than setting up his sales and marketing funnel that we made for him and then he let it loose.
Jesse Wyatt, a Florida based real estate investor did.
And the sale he made as an affiliate of ours is worth a passive $1200+ per year to him, while he did absolutely nothing himself other than setting up his sales and marketing funnel that we made for him and then he let it loose.
What Exactly Did Jesse Do
...to Earn This Sale Worth $1200/ Year?
As a PushButtonInvestor.com affiliate, Jesse used a few simple techniques that we teach that show our affiliates how to get tons of "practically free" traffic:
Jesse simply applied what he was taught on a regular, consistent basis without fail. In other words, Jesse, "mastered the mundane" and waited patiently, allowing the system to work for him.
And work for him, it did (as Yoda might say).
A week ago, a nice gentleman interested in automated real estate investing responded to one of Jesse's automated ads that gets sent out automatically to social media platforms like:
So, in essence, Jesse is leveraging our content at PushButtonInvestor.com (our sales and marketing content that we distribute in our sales funnels), by creative attractive ads and/ or blog posts, then redirecting the traffic that responds to those ads or blog posts into his own sales and marketing funnel that we built for him, allows the funnel to do it's job and... PRESTO!..
A sale is made worth $1200 per year.
The strategies we teach are so simple and easy to put together that even a person brand new to both Internet marketing and real estate can do it within about an hour of work.
The reason it's so quick and easy to put together is because we provide our affiliates with step-by-step blueprint instructions that they can easily follow and implement. It doesn't matter if your brand new or a seasoned Pro - the blueprint works amazingly well!
And the social media software, ad creatives or blog posting strategies work for getting motivated sellers to work with you also... on autopilot.
- Using social media
- Posting great, quality content on a regular weekly basis
- Using a sales funnel to capture leads and then share our program
Jesse simply applied what he was taught on a regular, consistent basis without fail. In other words, Jesse, "mastered the mundane" and waited patiently, allowing the system to work for him.
And work for him, it did (as Yoda might say).
A week ago, a nice gentleman interested in automated real estate investing responded to one of Jesse's automated ads that gets sent out automatically to social media platforms like:
- Facebook groups
- Google Plus
So, in essence, Jesse is leveraging our content at PushButtonInvestor.com (our sales and marketing content that we distribute in our sales funnels), by creative attractive ads and/ or blog posts, then redirecting the traffic that responds to those ads or blog posts into his own sales and marketing funnel that we built for him, allows the funnel to do it's job and... PRESTO!..
A sale is made worth $1200 per year.
The strategies we teach are so simple and easy to put together that even a person brand new to both Internet marketing and real estate can do it within about an hour of work.
The reason it's so quick and easy to put together is because we provide our affiliates with step-by-step blueprint instructions that they can easily follow and implement. It doesn't matter if your brand new or a seasoned Pro - the blueprint works amazingly well!
And the social media software, ad creatives or blog posting strategies work for getting motivated sellers to work with you also... on autopilot.
How to Use Our Social Media Domination
Plus... Content Distribution Software to Get
Motivated Seller Leads and Make "No-Brainer" Offers - Fast.
The concept is the same.
To get motivated seller leads using the same software Jesse uses, like Buffer, OnlyWire, HootSuite, and others, along with the ad creatives and blog posts we use (just like this one), allows us to automate the entire process of finding motivated sellers, so we can enjoy our lives doing what we love (and with whom we love) while we scale our businesses with zero effort of our own.
It's a true, "Set it... and forget it" approach.
Once we've found the sellers, we then direct them to our sales and marketing funnels and make what we like to think are, "no-brainer" offers that the sellers cannot refuse.
If you're a wholesale real estate investor, you'll learn how to get 1-out-of-3 sellers to say, YES! to your offers, check out our 7-day video series that will show you our exact blueprint ...absolutely free.
To get motivated seller leads using the same software Jesse uses, like Buffer, OnlyWire, HootSuite, and others, along with the ad creatives and blog posts we use (just like this one), allows us to automate the entire process of finding motivated sellers, so we can enjoy our lives doing what we love (and with whom we love) while we scale our businesses with zero effort of our own.
It's a true, "Set it... and forget it" approach.
Once we've found the sellers, we then direct them to our sales and marketing funnels and make what we like to think are, "no-brainer" offers that the sellers cannot refuse.
If you're a wholesale real estate investor, you'll learn how to get 1-out-of-3 sellers to say, YES! to your offers, check out our 7-day video series that will show you our exact blueprint ...absolutely free.
Ever feel like you "fail to connect" well with sellers that you want to do deals with when speaking on the phone or in person?
You're not alone...
Most real estate investors find themselves getting on the phone (or meeting in person) with a potential seller that can make them a great profit, only to feel like the longer the conversation goes on, the more deals slips away...
You're not alone...
Most real estate investors find themselves getting on the phone (or meeting in person) with a potential seller that can make them a great profit, only to feel like the longer the conversation goes on, the more deals slips away...
3 Questions To Ask Yourself
If You're Losing Out On "Slam Dunk" Deals...
Question: Got commission breath?
If you do, trust me when I say that the seller you're trying to work with can smell it. But how do you know if you have commission/profit breath? How do you know if you if what you're saying to sellers is turning them off?
Here's how.
Ask yourself the following 3 questions:
- When I speak to sellers, to come across as a salesperson, instead of a consultant?
- Do I talk more about what will be in the deal for me, more than what will be in the deal for the seller?
- Do I speak with a "servant attitude" more than a ego-driven real estate investor that's trying too hard to impress the seller with how much I know v. how much I can help them get what they want?
If you're doing any of the above, you may have "commission/profit breath."
What you're missing here, is to first REALLY understand who you're talking to over the phone or in person:
- Demographics
- Needs and wants
- Goals and values
- Challenges and pain points
- Objections and roles
- Sources of information
- Alternative options or solutions other than you
You can use this free download to explore the answers to the above questions, so you can better answer your sellers questions and concerns, and so you can connect with them where they're at first, instead of where you want them to be.
Understanding the "Customer Avatar"
...by DigitalMarketer.com
Here's How To Avoid "Commission Breath" and
...Get More Deals Under Contract with Ease?
Dial into your motivated seller's favorite radio station: "WIIFM"
When you fail to understand what the seller wants out of a given deal, you fail to answer the only question they've got floating around in their heads: "What's in it for me?"
Fail at answering this question, and you will not get the deal (but don't worry, your competitor will.)
When my affiliates and myself speak with motivated sellers, we first communicate as a consultant would, so we don't come off like salespeople.
Why?
Because we're real estate investors looking for win-win real estate investments - not to pitch a sale.
Second, we ask questions (lots of them) instead of trying to convince sellers to accept an offer that WE think is genius, but may not solve their problem.
Here are a few questions you can start with:
You see, when you're asking the questions like what you see above, you're in control. And interestingly enough, the less you speak (and the more you listen instead), the more the motivated seller will begin to feel that they:
You'll also learn everything you need to know in order to make the perfect offer that the seller cannot refuse, because you'll know exactly how to tailor your offer to their exact wants and needs.
Make sense? Awesome!...
To get even more value ...right now... click the image below and grab our free, 7-day video series before we list it for sale...
When you fail to understand what the seller wants out of a given deal, you fail to answer the only question they've got floating around in their heads: "What's in it for me?"
Fail at answering this question, and you will not get the deal (but don't worry, your competitor will.)
When my affiliates and myself speak with motivated sellers, we first communicate as a consultant would, so we don't come off like salespeople.
Why?
Because we're real estate investors looking for win-win real estate investments - not to pitch a sale.
Second, we ask questions (lots of them) instead of trying to convince sellers to accept an offer that WE think is genius, but may not solve their problem.
Here are a few questions you can start with:
- Can you tell me about your property? (This probably every seller's favorite question to answer, since they get to brag about their property. Shut up. And listen).
- How many bedrooms, baths, square feet, etc.
- What's the property's current condition?
- Is it vacant or occupied?
- How much do you want for it?
- Would you consider selling on terms, if we could get you your full asking price?
- Would you consider selling on a lease-Option or a Land Contract (or Contract for Deed)?
You see, when you're asking the questions like what you see above, you're in control. And interestingly enough, the less you speak (and the more you listen instead), the more the motivated seller will begin to feel that they:
- Know
- Like
- And trust you
You'll also learn everything you need to know in order to make the perfect offer that the seller cannot refuse, because you'll know exactly how to tailor your offer to their exact wants and needs.
Make sense? Awesome!...
To get even more value ...right now... click the image below and grab our free, 7-day video series before we list it for sale...
PushButtonInvestor.com is not affiliated with DigitalMarketer.com with respect to joint ventures and partnerships. Russell de la Peña is certified by DigitalMarketer.com as a Customer Acquisition Specialist only. The download provided in this blog post was created by DigitalMarketer.com.
You've probably bought a real estate inv book, course, or you've been to some real estate seminar where they told you to buy a bunch of bandit signs, post all over your neighborhood on the weekend, and wait for the calls to roll in.
You know what I'm talking, right?
You buy a bunch of yellow signs, find telephone polls around your neighborhood, grab a hammer and nails, and then start hammering them in, so you can drum up motivated seller calls.
Then, when the weekend is over, you're told to go back to where you left all of the "Bandit" signs, as they're called, pull them down, and then repeat this process the following weekend.
The typical "Bandit" sign looks like this...
You know what I'm talking, right?
You buy a bunch of yellow signs, find telephone polls around your neighborhood, grab a hammer and nails, and then start hammering them in, so you can drum up motivated seller calls.
Then, when the weekend is over, you're told to go back to where you left all of the "Bandit" signs, as they're called, pull them down, and then repeat this process the following weekend.
The typical "Bandit" sign looks like this...
While this actually does work, it definitely falls under the "Old School" way of marketing for deals, and there are much easier, cheaper, and more "legal" ways of building your wholesale business than placing signs up around your neighborhood on weekends.
Seriously. There is.
The problem with this approach is:
Seriously. There is.
The problem with this approach is:
- You've got to buy a bunch of ugly signs
- You've got to hang them up (illegally) around your neighborhood
- You have to work weekends
- You have to go back and find them all and pull them down when you're done
- You may have people trace your "Bandit" sign back to you (using your phone number on the sign), and file a complaint
- And more
So, Is There a Better (and Easier) Way to Find Motivated Sellers ...Without Breaking the Law with "Bandit" Signs?
Actually - yes.
First, you've got to understand that the usual "Bandit" sign is designed to attract desperate sellers, not just "motivated" ones, meaning, they're usually in foreclosure (or about to be), and if you do succeed in getting the deal under contract, you'll have the following hurdles to jump over next if you want to get paid for your wholesale deal:
Second, in order to build a real, scale-able business, you need to be able to market through low costs channels, so you don't burn up and close your business before it ever gets off the ground due to high-overhead costs.
Thirdly, you also need to track your marketing, so you know what marketing channels are actually working, and what channels are just eating up your marketing budget.
Fourthly, you want to use offers that don't require you to find "desperate"... anything. I don't know about you, but I don't feel good about marketing for desperate sellers, so... I don't.
In fact, we actually market for sellers that are not desperate, that want to get their full asking price, and... that don't want to pay a Realtor any commissions.
And do you know what?... We give all of that to them... and more.
In fact, here's exactly what I say to the sellers I work with, and so should you:
First, you've got to understand that the usual "Bandit" sign is designed to attract desperate sellers, not just "motivated" ones, meaning, they're usually in foreclosure (or about to be), and if you do succeed in getting the deal under contract, you'll have the following hurdles to jump over next if you want to get paid for your wholesale deal:
- You'll either need to buy the home yourself (so you'll need to secure your own hard-money or private financing)
- You'll need to find an "end" buyer for the home that will for sure not back out and actually buy
- You'll need to present an offer to the seller that is either 30% below the home's market value or even 50% below, just to get the deal under contract in the first place
- You'll need to find a closing attorney to close the deal (or a Title company)
- You'll need to do inspections, appraisals, and other due diligence
Second, in order to build a real, scale-able business, you need to be able to market through low costs channels, so you don't burn up and close your business before it ever gets off the ground due to high-overhead costs.
Thirdly, you also need to track your marketing, so you know what marketing channels are actually working, and what channels are just eating up your marketing budget.
Fourthly, you want to use offers that don't require you to find "desperate"... anything. I don't know about you, but I don't feel good about marketing for desperate sellers, so... I don't.
In fact, we actually market for sellers that are not desperate, that want to get their full asking price, and... that don't want to pay a Realtor any commissions.
And do you know what?... We give all of that to them... and more.
In fact, here's exactly what I say to the sellers I work with, and so should you:
Hi. Would you consider selling your property, "Rent to Own" if I could give you your full asking price, and you didn't have to pay any commissions or fees? |  |
I think you'll agree that, that is an offer many sellers could not refuse. And you'd be right. In fact, 1 out of 3 sellers that we make that offer to, express interest in hearing more. Here are just a few of the actual responses we get from sellers we contact:
  |   |
Want to See Just One of the Ways We Get Motivated Sellers to Work with Us Without Creating an Adversarial Relationship?
Watch This Video Here.
Watch This Video Here.
Shauwana Glasgow lives in the Trinidad and Tobago, has Lupus, but... she hasn't let that stop her from putting together her first 2 deals here in the United States (in just 14 days) which combined are equal to $466,500 in value.
So how did Shauwana do this even though she lives outside of the United States, has Lupus, and had zero experience in this business prior?
Well, that's what we'll explore in this case study today, and in a moment, you'll get to hear from Shauwana herself... all the way from the Dominican Republic.
So how did Shauwana do this even though she lives outside of the United States, has Lupus, and had zero experience in this business prior?
Well, that's what we'll explore in this case study today, and in a moment, you'll get to hear from Shauwana herself... all the way from the Dominican Republic.
Her First "Lease-Option" Deal Under Contract to Sell
= Purchase Price of $375K
(and she doesn't even live in the U.S.)
Her Second Lease-Option" Deal Under Contract to Sell
= Purchase Price of $91,500K
Why Shauwana Is...
Having Success In Only Her First 14 Days In the Business
I'm fortunate to get a unique perspective being that I work with many of my affiliates here at PushButtonInvestor.com on a personal, one-on-one level.
I get to see and help my affiliates grow as both "no-money" down real estate investors and Internet marketers, using the unique techniques that I teach for both.
And there's nothing more that I enjoy in this business, when I help folks from across the country (and even outside of the country) become "no-money" down real estate investors and experts in Internet Marketing, so they too can work from home, or anywhere in the world - just like I've done for the last 7 years online.
As you can imagine, it's hard enough to succeed in business in general, but... add in having Lupus, living outside of the U.S., and then combine that with investing in real estate with:
Turns out, Shauwana actually got an email from me somehow and decided to take a chance on our sales and marketing automation funnel program.
Shauwana took me up on my 7 day trial offer for $7 bucks, and I guess the rest is history. She's only been on the team for 14 days now, and she's already gotten 2 deals under contract, and tons more are about to go under contract.
I get to see and help my affiliates grow as both "no-money" down real estate investors and Internet marketers, using the unique techniques that I teach for both.
And there's nothing more that I enjoy in this business, when I help folks from across the country (and even outside of the country) become "no-money" down real estate investors and experts in Internet Marketing, so they too can work from home, or anywhere in the world - just like I've done for the last 7 years online.
As you can imagine, it's hard enough to succeed in business in general, but... add in having Lupus, living outside of the U.S., and then combine that with investing in real estate with:
- No money out of your own pocket
- Not using any of your own credit
- Finding a personal, one-on-one mentor to help you on a daily basis without just selling you some garbage course, e-book, seminar, webinar, or some lame coaching program
- Not to mention tons of other obstacles she's had to overcome
Turns out, Shauwana actually got an email from me somehow and decided to take a chance on our sales and marketing automation funnel program.
Shauwana took me up on my 7 day trial offer for $7 bucks, and I guess the rest is history. She's only been on the team for 14 days now, and she's already gotten 2 deals under contract, and tons more are about to go under contract.
What's Shauwana's Secret to Quick Success In Her New Real Estate Investing Business That's 100% Online?
I don't think there are any secrets in business. Shauwana is just:
Shauwana has mostly succeeded because she's gotten good at just following my system. In other words, she hasn't come up with her own, new, and "brilliant" ideas and reinvented a system that's worked for me in the last 7 years.
She's just plugged into what has proven to worked for me and others like her, remained consistent on a daily basis, and asked for advice from me (daily) via the phone or email, so she wouldn't screw up these deals.
Simple!...
Today, Shauwana, is simply contacting sellers on both rental sites where Landlords hang out and on "For Sale By Owner" sites for "Do It Yourself" sellers hang out.
She asks them if they'd consider selling their properties, "Rent-to-Own" if they could:
I think you'll agree that's pretty much an offer they can't refuse.
She then plugs the sellers into our sales and marketing funnels and let's the system do the rest of her work, so she can move on to the next seller to make the same offer.
You can see how our entire sales and marketing funnels work by clicking here now.
Unfortunately, I've heard from a lot of my affiliates that they've tried other real estate mentor programs and have only succeeded in spending a ton of money, getting some "business in a box" and then when it came down to actually getting their questions answered on the tough stuff - they were on their own.
- Teachable
- Coachable
- Has a burning desire to succeed
Shauwana has mostly succeeded because she's gotten good at just following my system. In other words, she hasn't come up with her own, new, and "brilliant" ideas and reinvented a system that's worked for me in the last 7 years.
She's just plugged into what has proven to worked for me and others like her, remained consistent on a daily basis, and asked for advice from me (daily) via the phone or email, so she wouldn't screw up these deals.
Simple!...
Today, Shauwana, is simply contacting sellers on both rental sites where Landlords hang out and on "For Sale By Owner" sites for "Do It Yourself" sellers hang out.
She asks them if they'd consider selling their properties, "Rent-to-Own" if they could:
- Sell and get their full asking prices and terms
- Never pay a dime in commissions or fees
I think you'll agree that's pretty much an offer they can't refuse.
She then plugs the sellers into our sales and marketing funnels and let's the system do the rest of her work, so she can move on to the next seller to make the same offer.
You can see how our entire sales and marketing funnels work by clicking here now.
Unfortunately, I've heard from a lot of my affiliates that they've tried other real estate mentor programs and have only succeeded in spending a ton of money, getting some "business in a box" and then when it came down to actually getting their questions answered on the tough stuff - they were on their own.
In our new (and free), 4-Part Video Series, I show you a better alternative to getting left in the dark on how to close your first couple of deals, and... having to spend a small fortune just to get personal, one-on-one help.
Meet Shauwana Glasgow from the Dominican Republic
(She also has Lupus and no prior experience with Internet Marketing or even with real estate investing. But that doesn't stop her.)
Let's face it. Getting good, quality motivated seller and buyer traffic isn't easy, and it isn't cheap... unless you really know what you're doing.
And even if you are marketing "Ninja" when it comes to get tons of highly-targeted seller and buyer traffic, you might struggle with the most important next step (and most often overlooked), converting that motivated traffic into deal-making, profit-generating cash flow with high-converting offer.
For now, I'll focus on a simple software tool that my team and I personally use to generate hoards of quality and targeted traffic for sellers, buyers, and even affiliates when it comes to social media, building our company's follower base, and our personal strategy for "pre-selling" that traffic... so we only speak to our ideal prospects.
Plus, I'll show you how you can do it without spending a fortune.
In fact, even if you're on a "shoestring" budget, the following software tool for social media marketing will help you quickly and easily build your social media following on autopilot while you focus your efforts where they belong - putting deals together.
And even if you are marketing "Ninja" when it comes to get tons of highly-targeted seller and buyer traffic, you might struggle with the most important next step (and most often overlooked), converting that motivated traffic into deal-making, profit-generating cash flow with high-converting offer.
For now, I'll focus on a simple software tool that my team and I personally use to generate hoards of quality and targeted traffic for sellers, buyers, and even affiliates when it comes to social media, building our company's follower base, and our personal strategy for "pre-selling" that traffic... so we only speak to our ideal prospects.
Plus, I'll show you how you can do it without spending a fortune.
In fact, even if you're on a "shoestring" budget, the following software tool for social media marketing will help you quickly and easily build your social media following on autopilot while you focus your efforts where they belong - putting deals together.
Traffic Stores: Where to Buy Your Motivated Seller
...and Buyer Traffic
There is a sea of "traffic stores" where you can purchase your seller and buyer traffic from, but not all traffic is equal. That's because different "traffic stores" cater to different target markets that may, or may not, be a fit for your what you offer in your real estate business.
And no, I don't hold the belief that the "carpet bomb" approach to marketing is the right approach to yield the best results. That's usually just a great way to empty your wallet really fast, because you're not zeroing in on your target prospects with good targeting and offers to a specific niche market. You've got to make sure you pick your "traffic stores" wisely by identifying the exact demographics of your ideal prospect (age, income, gender, interests, etc.) before you spend a ton of money and "hope" you make money.
The following are "traffic stores" where you can instantly get highly-targeted seller, buyer, and other kinds of traffic sent right to your offers... within minutes:
But from which "traffic store" should you buy?
Again, that depends on where your target market hangs out. If you're looking for motivated sellers and buyers, you'll want to shop for traffic where you can put yourself right in front of motivated sellers and buyers.
You'll also want to determine how much you will spend each day for your traffic. For example, a "traffic store" like Facebook, will sell it's ads for $5-$10 per day, on up to 100's, if not $1000's per day.
Personally, I use all of those traffic sources at once by leveraging automated software that sends my blog posts out to thousands of distribution points (social media sites, groups, etc.), and shares my content. And the best part? It cost me a whopping $8 per month to use it.
======================================
Click here to learn more about this software now.
======================================
If you do not have a well-thought out sales and marketing funnel blueprint designed for what you'll offer that targeted traffic once you buy it, your efforts will have been a complete waste of time, and all you'll truly succeed in doing is blowing a ton of money.
Here's an example of an offer we drive targeted traffic to when we market our nationwide affiliate program to wholesale real estate investors (and Realtors) who want a consistent, predictable "pond to fish in" for their lead generation and then to automate 90% of their sales and marketing funnel, and finally... to get personal one-on-one help with all of their deals.
And no, I don't hold the belief that the "carpet bomb" approach to marketing is the right approach to yield the best results. That's usually just a great way to empty your wallet really fast, because you're not zeroing in on your target prospects with good targeting and offers to a specific niche market. You've got to make sure you pick your "traffic stores" wisely by identifying the exact demographics of your ideal prospect (age, income, gender, interests, etc.) before you spend a ton of money and "hope" you make money.
The following are "traffic stores" where you can instantly get highly-targeted seller, buyer, and other kinds of traffic sent right to your offers... within minutes:
- Connected Investors
- Craigslist
- Backpage
- Kijiji
- Twitter, just to name a few
But from which "traffic store" should you buy?
Again, that depends on where your target market hangs out. If you're looking for motivated sellers and buyers, you'll want to shop for traffic where you can put yourself right in front of motivated sellers and buyers.
You'll also want to determine how much you will spend each day for your traffic. For example, a "traffic store" like Facebook, will sell it's ads for $5-$10 per day, on up to 100's, if not $1000's per day.
Personally, I use all of those traffic sources at once by leveraging automated software that sends my blog posts out to thousands of distribution points (social media sites, groups, etc.), and shares my content. And the best part? It cost me a whopping $8 per month to use it.
======================================
Click here to learn more about this software now.
======================================
If you do not have a well-thought out sales and marketing funnel blueprint designed for what you'll offer that targeted traffic once you buy it, your efforts will have been a complete waste of time, and all you'll truly succeed in doing is blowing a ton of money.
Here's an example of an offer we drive targeted traffic to when we market our nationwide affiliate program to wholesale real estate investors (and Realtors) who want a consistent, predictable "pond to fish in" for their lead generation and then to automate 90% of their sales and marketing funnel, and finally... to get personal one-on-one help with all of their deals.
While the above offer may, or may not be for everyone, we've found that it converts nicely for those genuinely looking for help with their lead generation, sales and marketing funnel automation, and getting a personal mentor without having to spend a fortune on any one of those areas of their business.
Tip: If your offer doesn't make your prospect say to themselves, "Wow, I would be a complete idiot not to take this offer," you need to reevaluate your offer.
How to Determine Where You Target Market "Hangs Out"
It's really a matter of investing some time into market research when you're looking to find your niche market, where they hang out, and how you can position yourself to be there too via software automation tools, so you'll get regular, uninterrupted traffic to your offers.
For real estate investors, sites like the following "traffic stores" are great when it comes to finding wholesale deals that you can either flip for profits in the conventional way, or finding Lease Option deals ("Rent to Own") like we do:
For real estate investors, sites like the following "traffic stores" are great when it comes to finding wholesale deals that you can either flip for profits in the conventional way, or finding Lease Option deals ("Rent to Own") like we do:
- Craigslist
- Connected Investors
- Facebook Groups
- Google+, to name a few.
Find This Blog Post Helpful?
Before you go, grab our free, 4-Part Video Series on motivated seller and buyer lead generation, sales and marketing funnel automation, and more below.
Enjoy!
Russell de la Peña
PushButtonInvestor.com
P.s. Here's what you'll learn inside of this free, video series right now.
Russell de la Peña
PushButtonInvestor.com
P.s. Here's what you'll learn inside of this free, video series right now.
- How to use both text blast technology along with social media software technology to generate 100's of motivated seller and buyer leads for your business each month.
- How to automate 90% of your sale and marketing efforts, so you make more while working less.
- How to dramatically reduce your lead costs to a fraction of what your competitors are spending, so you can scale your business faster and easier... even if you're on a "shoestring" budget.
- How to make seller offers that get a "YES!" 1 out of 3 times we make the offer.
- Plus, so much more.
Double (Even Triple) Your Profits with THIS Free, "Fill-In-The-Blanks" Joint Venture Sales Letter.
2/3/2016
Ever wanted to join forces with top thought leaders in your niche market, so you could leverage their contacts and credibility, while they leveraged your time and efforts, and... while you both doubled, even tripled your profits together?
Well, now you can with this simple, "fill-in-the-blanks" sales letter designed to form joint ventures with top thought leaders... in your ideal market niche.
Well, now you can with this simple, "fill-in-the-blanks" sales letter designed to form joint ventures with top thought leaders... in your ideal market niche.
Here's How to...
Leverage This Joint Venture Sales Letter Right Now
First, determine your ideal Joint Venture partner by deciding who you can:
- Serve the quickest and easiest and provide the most value to (your ideal Joint Venture partner)
- Guarantee results the quickest and easiest, so you blow them away with value
Then, determine your entire Joint Venture offer by deciding on the:
- Percentage you'll offer your Joint Venture partner
- Benefits you'll provide your Joint Venture partner
- How you'll make your Joint Venture partner's life easier and better
Then, you can simply:
- Copy and paste the fill-in-the-blanks sales letter below into a Word document,
- Add info in it that's specific to your niche and the offer you want to make and...
Here's the Free, "Fill-in-the-blanks"
Joint Venture Sales Letter You Can Copy and Paste Now
Dear {Mr/Mrs._______}: ,
I have a rather unusual proposition for you.
It’s something that I believe could provide a great deal of profit to you with absolutely no risk.
My name is {your name} and I’m the owner of {your company name}.
We’re {mention one or two things about your company and what you do}.
And as you can see, our{products/services} seem very complementary to what you offer.
That’s why I wanted to write and introduce you to an idea that could create another source of revenue for you while providing a valuable service to your customers.
I would like to send a letter coming from you giving your clients a special {discount/offer} on {your product/service}. And for every one of your clients who takes advantage of this offer I’ll give you {%} of the profit.
Plus... I’ll make even easier for you by writing the entire letter for you. But don’t worry, you can have complete editorial control of it.
If this sounds like a good idea (and it really is), I’d like to discuss it with you personally over the phone, I’ll give you a call next Monday at 9:00. Please ask your secretary to be expecting my call. Or if you prefer, you can call me at {xxx-xxx-xxxx} and I'll explain everything in full detail.
Sincerely,
{Your Name}
As you can see, it's just a matter of providing tons of value first, of which, your future Joint Venture partners will want, and then delivering on your promise.
Tip: The best offers are offers that make your future partners think to themselves, "Wow... I'd be an idiot not to take this guy/ gal up on their offer." So, after you've developed your offer, analyze it to ensure that it meets this simple test before you start to offer it to your ideal niche market.
Here's a simple formula you can use:
Tip: The best offers are offers that make your future partners think to themselves, "Wow... I'd be an idiot not to take this guy/ gal up on their offer." So, after you've developed your offer, analyze it to ensure that it meets this simple test before you start to offer it to your ideal niche market.
Here's a simple formula you can use:
For every $1 of value I charge for, my future Joint Venture partner will receive $10 of value in return.
Follow this simple formula in all of your offers, and your business will be fun, easy, and... profitable!
Enjoy!
Russell de la Peña
PushButtonInvestor.com
Enjoy!
Russell de la Peña
PushButtonInvestor.com
Author
My name is
Russell de la Peña and my wife Diana and I live in beautiful Southern CA. We own several offline and online companies and love to help others succeed in doing the same.
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